Branding & Marketing

PureWow is a lifestyle media brand covering fashion, beauty, food, and home. I led a logo redesign to modernize and evolve the brand identity, and created sponsored marketing materials for clients as well as campaigns to promote PureWow’s content and editorial verticals across digital and social channels.

Additionally, I’ve done freelance logo design and branding for various clients, including Jerome Lordet Salon in Manhattan, New York.