Senior UX, Design & Product Strategy Leader

Shaping Digital Products, Experiences & Brands

Miami Based | New York Roots

I’m a UX, design, and product strategy leader with 12+ years of experience shaping digital products and experiences across financial services, enterprise SaaS, e-commerce, and technology.

Today, I’m the Founder & Principal of Studio Carlotta, an independent design and strategy consultancy specializing in product strategy, UX and digital experience, brand and creative direction, design systems, and design operations. I partner with organizations from strategy through execution to define, design, and deliver thoughtful, scalable experiences.

Previously, I served as a Vice President at Blackstone, where I led the delivery of client-facing digital experiences and public web platforms while overseeing UX across 45+ enterprise applications. Prior to Blackstone, I led product design within Citi’s Global Consumer Bank’s Wealth division, helping create the first brokerage trading platform for a global bank. The launch of Citi Self Invest, a no-fee self-directed investing platform, earned a companywide award recognizing its impact and execution.

My career spans financial services, publishing, digital media, SaaS, social platforms, e-commerce, and ad tech, with experience building and managing design teams, leading cross-functional product and engineering organizations, establishing enterprise design systems, and delivering complex digital platforms across customer-facing and internal experiences.

With an education in Communication Design and Anthropology from Washington University in St. Louis’s Sam Fox School of Design & Visual Arts, my approach is rooted in understanding both people and systems, combining design thinking, cultural insight, and human-centered problem solving to translate complex needs into intuitive, meaningful experiences.

Selected Work